Although there are numerous technologies that exist today for your business, this blog post will focus on one very specific example – the text message. It is a simple, yet effective way to communicate to your customers and prospects. The text message can be used in a variety of ways to compliment your collections and marketing efforts. Geared for your collections, you can send payment reminders, past due notices, GPS/SID codes and account balances to name a few. Working with your prospects, you can send marketing related texts including special offers, inventory, appointment reminders and thank you follow ups…again only naming a few.

How do you do this? Well, there are several companies who can provide texting services. You create a message and they will send it to your desired recipient or recipients. Simple enough. Even better, Deal Pack integrates with CallFire to be able to process all your text messages inside our program. This allows you to pick a customer, prospect or group of customers or prospects and send out a text. Two mouse clicks and without leaving our software the campaign is launched. We send the necessary information (names, phone numbers and message) to CallFire and you can reach anywhere from one to thousands of customers in a matter of seconds.

This form of communication can be a great addition to your business. It does not, however, replace a skilled collector or professional sales person. Don’t forget your employees are the most critical piece in the success of your business, but be sure to make the technological tool of text messaging available to aide in their, and your success.